Ashima Negi is teaching live on Unacademy Plus
By:- Assistant Professor(Ms.)Ashima Negi Candidate For Doctorate (Ph.D.) UGC NET-Management. CA(I), MBA Finance, BBA, PGDM-Materials Management, NCFM, TOM & ISO 9000, QS g000 & Assurance, CCIBL
PORTER'S FIVE FORCES
INTRODUCTION . The Five Forces model of Porter is an u sicd n bnsress witl suteay tool that is used to make an analysis of the attractiveness (value...) of an industry structure. . It captures the key elements of industry competition.
PORTER'S FIVE FORCES MODEL Potential entrants Threat of new entrants Bargaining power of suppliers Industry competitors Suppliers Buyers Rivalry among existing firms Bargaining power of buyers Threat of substitutes Substitute products
PORTER'S FIVE FORCES MODEL Threat of New Entrants Bargaining Power of Suppliers Bargaining Power of Buyers Threat of Substitute Products