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The mosquito repellent market in India is expected to develop at a significant CAGR from FY2023 to FY2027. In India, the market is extremely unorganised, yet it is thriving because of vigorous campaigning and advertising by competitors. In the next five years, the mosquito repellent market in India is expected to rise due to rising cases of malaria, dengue fever, and other diseases. Furthermore, the government, as well as several rivals, have been pressuring end users to use mosquito repellents and similar goods to protect themselves from these water-borne and rapidly spreading diseases. Growing awareness and urbanisation in rural regions would be important elements influencing the market’s growth in a good way.
The mosquito repellent market in India is divided into four categories: product type, distribution channel, industry sector, and regional distribution. The market is divided into coils, vaporisers, mats, sprays, lotions, and others according to product type. Sprays are expected to maintain their market dominance in the future years. Herbal mosquito repellent sprays, produced by some of the leading brands like Mortein, Good Knight, and Maxo, abound on the market. Most of these are gentle on the skin and provide users with a non-irritating experience. As a result, it is more appealing than competing items, fueling market growth through FY2027.
Covid-19’s Impact on the Indian Mosquito Repellent Market
The Covid-19 pandemic in 2020 hurt most industries in India, including the mosquito repellent market. The market faced various hurdles as the Indian government enforced rigorous movement restrictions and periodic lockdowns to prevent the virus from spreading, including supply chain disruptions, manufacturing unit closures, increasing demand and supply gaps, lower production, and so on. Furthermore, delays in the delivery of pre-produced items caused by the country’s crippled transportation sector resulted in enormous financial losses for the country’s top market players.
The market, on the other hand, experienced a brief spike as people began panic shopping as a result of the sudden implementation of lockdown and its unknown prolongation. Due to speedy supplies and safe deliveries, the public turned drastically toward e-commerce platforms for their fundamental shopping needs, allowing the market to survive despite the crisis. As a result, mosquito repellents saw a significant increase in sales.
Furthermore, as the number of Covid-19 cases decreased, the government loosened restrictions and enabled businesses to resume operations. As a result, the main players have seen chances to expand their manufacturing capacity and meet the growing demand for mosquito repellents in India.
Key Target Audience
- Mosquito repellant producers, end-users, and other interested parties
- Mosquito repellent product and service distributors and suppliers, as well as other stakeholders
- Mosquito repellent product and service organisations, forums, and partnerships
- Companies that conduct market research and provide advisory services
The report is valuable in answering various essential issues for industry stakeholders, including manufacturers such as Mortein, Good Knight, and Maxo as well as assisting them in strategizing investments and taking advantage of market prospects.
Recent Developments by Leading Companies
Dabur, one of India’s top market companies, has developed a range of herbal mosquito repellent lotions, called Odomos Naturals, that provide all-day protection against diseases including dengue, malaria, and chikungunya. Sprays, creams, lotions, gels, fabric rolls, and other forms of this line of products are available. They are also certified for use on babies.
Market Dynamics
Key Driver & Opportunity: Mounting Number of Dengue Cases
With an increase in the number of dengue cases and deaths in India, particularly in regions like Punjab, Delhi, West Bengal, Uttar Pradesh, Kerala, Tamil Nadu, and Telangana, the demand for mosquito repellents is rapidly rising. Furthermore, because these factors are expected to hold in the coming years, the India mosquito repellent market is expected to rise steadily and provide profitable growth prospects for the leading players.
Growth Restraint: Widening Availability of Fake Products
With the rising demand for insect repellents, the number of bogus products in the market is rapidly increasing across the country, eroding consumer trust in legitimate companies such as Mortein, Good Knight, and Maxo. It is a critical factor that is expected to stifle the expansion of the India mosquito repellent market in the coming years. Fake mosquito repellents include ingredients above the allowable limits, making them hazardous to the skin. Furthermore, producers are making fake goods with an overdose of chemicals due to a lack of authoritative control, causing sales of original mosquito repellents to fluctuate and impair overall market growth.
Conclusion
Mosquito repellents like Mortein, Good Knight, and Maxo are chemical-based products that keep mosquitoes from biting and sucking blood from humans. To reduce the risk of mosquito-borne infections, these repellents are applied to the skin or clothing. Mosquito repellents exist in a variety of forms, including aerosol/spray, coils, creams, lotions, vaporisers, and liquids. The rising prevalence of diseases such as malaria, dengue fever, and other mosquito-borne illnesses in India has boosted the demand for mosquito repellents dramatically in recent years.
