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Why in the News?
Recently, Microsoft become the first big tech company to join the Open Network for Digital Commerce (ONDC).
- In May 2022, the Department for Promotion of Industry and Internal Trade (DPIIT) went live with a test run of ONDC in cities like Delhi-NCR, Bengaluru, Coimbatore, Bhopal, and Shillong.
Key Points About ONDC:
- It is a not-for-profit organisation that will offer a network to enable local digital commerce stores across industries to be discovered and engaged by any network-enabled applications.
- Aim: To “democratise” the country’s fast-growing digital e-commerce space.
- It is launched by DPIIT, aimed at promoting open networks for all aspects of exchange of goods and services over digital or electronic networks.
- It is neither an aggregator application nor a hosting platform.
- The ONDC model is trying to replicate the success of the Unified Payments Interface (UPI) in the field of digital payments.
- Working of ONDC:
- When a buyer searches for an item on the Paytm app, from where ONDC has gone live, the app will connect to the ONDC platform.
- ONDC will connect it to seller side interfaces that will list all the companies from where one can buy the particular item.
