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Why in the News?
Recently, the Ministry of Commerce and Industry unveiled digital version of the ODOP gift catalogue.Key Points:
- ODOP initiative is aimed at achieving the vision of the Indian Prime Minister to foster balanced regional development across all districts of country.
- The Idea is to select, brand, and promote One Product from each District of country for enabling holistic socio-economic growth across all regions.
- It was first launched in Uttar Pradesh to create product-specific traditional industrial hubs across 75 districts of the state.
