CBSE Class 12 » CBSE Class 12 Study Materials » Entrepreneurship » Spotting Trends in Entrepreneurial Opportunities

Spotting Trends in Entrepreneurial Opportunities

This article aims to help one to know more about the basics and functions of a Company. It also provides information about Entrepreneurship and Entrepreneurship opportunities.

Spotting Trends in Entrepreneurial Opportunities

An entrepreneur is a person who starts a new firm and bears most of the risks while keeping in mind the majority of the benefits. Entrepreneurship is related to the process of commencement of a business. The entrepreneur is often a motivation, a provider of novel ideas, products, services, and business processes.

An entrepreneur is a person who keeps in order, manages, and takes on the functions and whereabouts of a company. An entrepreneur is a change introducing agent in society. 

Entrepreneurship is a term used in the corporate world to describe the concept of starting and running a business to profit by taking risks. In simple words, entrepreneurship is the long-lasting desire to commence a new business. Entrepreneurship has played a crucial part in the economic development of the global marketplace.

Entrepreneurship is always shifting gears, and technology is at the apex of much of this rapid expansion. 

Various Types of Entrepreneurs

A Habitual Entrepreneur

An entrepreneur who has a small number of past business ownerships and experiences as any founder of some business inheritor or purchaser is called a Habitual Entrepreneur.

A Novice Entrepreneur

An entrepreneur who has no past business ownerships and experiences as any founder of some business inheritor or purchaser is called a Novice Entrepreneur.

A Nascent Entrepreneur

An entrepreneur who has engaged in creating a new business or is looking forward to starting his own business based on his perceptions and seeing opportunities differently is called a Nascent Entrepreneur. A Nascent Entrepreneur can be a Novice Entrepreneur or a Habitual Entrepreneur.

Some Characteristics of an Entrepreneur 

  • Work hard to achieve various goals.
  • Initiative and perspective.
  • Commitment, perseverance, and determination.
  • Opportunity oriented.
  • Open to seeking feedback.
  • Tolerance for ambiguity.
  • Calculated risks.
  • Failure tolerance.
  • High enthusiasm.
  • Team building skills.
  • Innovativeness.
  • Independent leader.
  • Optimism and self-confidence.

Spotting Trends in Entrepreneurial Opportunities

Moderate-Code Sites

Half the world today can be conquered via Social Media or Social Entrepreneurship. Today anyone can create an application, a social media platform, or a website. 

One must very simply select a development tool and construct the required program using the given tools. A website today helps the entrepreneur track his business’s ups and downs.

Email takes over Social Messengers.

Email marketing is a dependable and cost-effective method to expand an individual’s reach. Corporate jobs use email communication methods to function their business rituals. 

Students are also nowadays educated to use mails for work-related tasks, drawing more public attention towards the publicity and advertisement for the company’s business.

Social Media Influencers

Today social media influencers have their followers in a count of thousands making it easy to reach the public in less time. More followers result in more crowds to market about one’s business and business strategies.

Taking help from an influencer when it comes to managing a social media handle for the business will surely be helpful. A trend-following business will magnetise more youth and teenagers to gain interest in an individual’s business.

Content Creation for all Platforms in Various Format and Styles

Statistical studies tell us that an ideal consumer spends more than six hours on social media. No one in this universe will be interested in experience and keep doing the same kind of work all day and all night. The audience on social media similarly is a hungry group for variety. 

Providing content-based articles posts to the audience will surely help boost one’s business marketing. Various kinds of business-related stories, images, videos, short clips, blogs articles, animated videos, hashtags, podcasts, and taglines must be used.

Externalise Marketing Strategies

A customer agrees to do business with an individual based on the trust they gain from the company. If the company fails to provide a certain quality and level of trust to its audience, it’s already a loss for the business.

A company must try to be authentic rather than a personalised company. Promo codes must be used to help the audience experience fewer bills. A business must try to keep it simple.

Skilled Employees Must Be Hired

Because technology is rapidly evolving, you’ll need people that can assist you in taking advantage of new opportunities without jeopardising your organisation.

An entrepreneur can focus your energy on what you do best, which is operating your business and developing, with the help of specialist staff. Collaboration with specialist tech expertise allows you to create new products and gain a competitive advantage.

Social Awareness Must Be Preached

For customers today, simply swiping their debit cards is not enough. The product they decide to invest in must satisfy them that it is organic and does not harm the surroundings.

Reusable and recycled raw material for producing a product is the trend. An entrepreneur who wishes to introduce their new product in the market must be aware that a choice of charity and going green will assist him in gaining more audience.

Conclusion

To reach his destined and desired goals, an entrepreneur must have a brief knowledge of how their audience and customers are growing and functioning, and they can adapt to it. This would define a leap in the strategy and easily extend an individual’s business in a new, innovative and creative way. 

An entrepreneur should make some decisions based on short-term information gathered, but they must always have an eye towards the future. 

Business trends vary with every new year. An entrepreneur must change his way of approaching his audience with every new trend in the market. He must never fail to satisfy his audience and always try to fulfil the wants and needs of all his audiences of all age categories.

faq

Frequently asked questions

Get answers to the most common queries related to the CBSE Class 12 Examination Preparation.

Q1. Who is an entrepreneur?

Answer: A person who begins a business and is ready to take a chance on losing money to profit.

Q2. What are the types of entrepreneurship?

Answer: Entrepreneurship can be divided into four main types: social entrepreneurs, small businesses, large companie...Read full

Q3. How can one become an entrepreneur?

Answer:  An entrepreneur must have the following skillsets- ...Read full