Collocation

Collocation means placing one event or word side by side and doing so frequently. It can also denote the consecutive positions of an object, event, or even a project. In terms of business, communications initiate as well as facilitate business know-how and knowledge in a useful and succinct manner. Collocation helps an individual to sound smart, business-savvy, and confident. There are a lot of specific collocations and using them can make workstations fun and dynamic. Some collocation examples can be “brand name” and “make money”. Collocation words are like “doing business”, “run a company” and “meet a deadline”. 

Collocation 

To understand how collocations work and what it entails as well as to look at possible scenarios in which they can be used in a professional setting, an in-depth analysis of collocation meaning has been looked at. Also, collocation words have been looked at. This will help in developing clarity regarding the use of collocation. 

Collocation Meaning

Collocations are an important part of the English vocabulary. It denotes groups of words or individual words that are used in conjunction frequently. 

Types of Collocations

Four kinds of collocations can be seen used in common parlance. 

• Business Collocations

• Verb Collocations

• Adjective Collocations

• Noun Collocations

Verb Collocations

These types of collocations are extensively used and they include the combination of nouns and a verb. Examples of such can include:

• Pay the bill- I am not going to pay for the bill since I did not receive satisfactory service

• Find a replacement- You cannot easily find a replacement for her as she is one of the best workers in the establishment

Noun Collocation

In this kind of collocation, the group of words being used can also include nouns and verbs in it. Examples of such collocations can include:

• Critical analysis- They need to carry on a critical analysis on the given topic

• Service industry- Even in the pandemic, the service industry did not fail to provide its services to the common people

Adjective Collocation

Adding adjectives to the group of words being used in a collocation can truly enhance the standard of the sentences. It also helps in improving one’s vocabulary. Examples of such collocations can be:

• Price war

• Branding name

Business Collocations

Collocations are used in critical situations as it helps in building a professional environment. By using different combinations of adjectives, verbs, and nouns as well as adverbs, one can become proficient in integrating collocations as a part of their daily routine in workplaces. The abovementioned verb, adjective, and noun collocations are used in various ways in a business collocation. 

Collocation Examples in Business

• Forgive a debt

• Cease to trade

• Improving efficiency

• Work productivity

• Close a deal

• Cash flow

Uses of Collocations in Businesses

Collocations have an array of uses. It can be used in meetings and interviews with managers and executives. Collocation can also be used in formulating feedback forms and working to initiate training and specialised programs and workshops for the staff and employees. 

Table 1 showing recognition of collocation amongst business students in India 

Table 2 shows programs where collocations are stressed in business universities in India

Importance of Collocation in Business 

Collocations are very useful in businesses in the following ways:

• Strengthens professional profile

• Helps in communicating internationally

• Reflects confidence and charisma

• Improves grammatical and English proficiency for non-native speakers

Conclusion

Collocation has other important uses in the daily interactions of the business world. Collocation can also increase self-esteem while conducting important business meetings and generally boost personal morale which would be reflected in the kind of work one performs. In business, the one calling the shots must know everything about decision making and leadership, and that is where collocation can be of great help. The use of collocations in businesses conveys a sense of confidence.