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CA Foundation Exam June 2023 » CA Foundation Study Material » Business and Commercial Knowledge » Economic Environment
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Economic Environment

Do you know that your business or consumer behaviour is heavily impacted by external forces and that is what an economic environment is all about? In case you're not aware of it then there is nothing to worry about, we’ve got you sorted, this is a complete guide on the economic environment of business and all relevant aspects.

Table of Content
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What Economic Environment Is All About?

A business is a place of trade that organises economic activity for the benefit of society. Certain external forces are termed as an economic environment that does have an impact on the business operations and it is equally important to consider these forces under control. In general, the environment outlines a series entirety of all external and uncontrollable elements that affect particular businesses and associated operations. The basic macro ideas are provided by the environment (the surroundings), while the micro-context is provided by the business entity. Environmental considerations are fundamentally basic absolute truths that businesses and associated executives must work within. It means that an environment exists outside an individual or entity. As a result, the term economic environment refers to all forces which have external elements that have an explicit or implicit impact on business operations. This economic environment is further divided into two basic classifications:
  1. Internal environment.
  2. External environment.
The external environment is later classified into two more further classifications, that is, micro and macro external environment. It’s quite challenging to be specific about the components of the economic environment. However, several circumstances have a significant impact. The following are some of these factors:
  • Organisation opted monetary system for regulations of the operations
  • A growth plan for strategizing the company’s operation
  • Sectors of finance and accounting companies are engaged in
  • Regional inequities that need to be addressed at the initial stage
  • Controlling the price and distribution segments of operations
  • Prevailing and current reforms in the economy

Classification of Economic Environment

  • Internal Environment

If we go with a general definition then the internal environment of a corporation is defined by its system of values, mission, goals, organisational structure, relationships among different elements, infrastructure, technology solutions, and people, economic, and promotional capabilities.
  • External Environment

Organisations, companies, and groups acting even outside of the corporation make up the company’s surrounding external environment. Each has an impact on it though, both independently and collaboratively. Further, the external environment is classified into two broad categories:
  • Microenvironment:

The micro-environment consists of individuals whose policies and decisions have a major impact on the business. Considering contemporary companies include two components, namely the manufacturing and sale of commodities, the micro-external environment of the organisation may be separated into two categories. Manufacturing is influenced by primary company employees, as well as their groups. Clients, financial intermediaries, and rivals all have an impact on a company’s sales activities. Every aspect in production and consumption can be influenced by population action.
  • Macro-environment:

The term, macro-environment, on the other hand, is made up of major societal and structural factors that have an impact on the firm as well as the participants in its micro-environment. A firm’s macro-environment corresponds to all the financial and non-economic elements that impact company operations in aggregate and, as a result, decide the possibilities that even a business might just have to expand its business operations. From a company standpoint, the macro-environment may have both a favourable and unfavourable impact on the operations of the company which means that the economic environment of business’s broader influences do not necessarily give more room for commercial activities. They frequently impose restrictions on the firm’s operations.

Conclusion

Conclusively, it is pretty clear that it is very important to consider and handle the economic environment initially along with the efficiency in the business operations in order to maintain the effectiveness of the business or the company. All the micro and macro segments of the business environment need to be equally considered so that business can grow in all the segments with a good company image and thereafter social values can be maintained hand-in-hand.

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