Lesson 3 of 8 • 28 upvotes • 8:23mins
What is Marketing? What is Marketed? Who Markets?
8 lessons • 1h 16m
Overview: Understanding Marketing Management
4:16mins
The Importance of Marketing
12:21mins
The Scope of Marketing Part - 1
8:23mins
The Scope of Marketing Part - 2
13:04mins
Core Concepts of Marketing
10:35mins
The New Marketing Realities
14:43mins
Company Orientation Toward the Market
7:33mins
The New 4 Ps of Marketing
5:28mins