Lesson 2 of 8 • 45 upvotes • 12:21mins
Why is Marketing important to sellers and buyers? What is needed for good marketing?
8 lessons • 1h 16m
Overview: Understanding Marketing Management
4:16mins
The Importance of Marketing
12:21mins
The Scope of Marketing Part - 1
8:23mins
The Scope of Marketing Part - 2
13:04mins
Core Concepts of Marketing
10:35mins
The New Marketing Realities
14:43mins
Company Orientation Toward the Market
7:33mins
The New 4 Ps of Marketing
5:28mins