Lesson 12 of 12 • 3 upvotes • 11:13mins
More Case studies are uploaded in the Facebook support group. Refer to the case analysis for a detailed understanding of those cases.
12 lessons • 1h 55m
Digital Marketing & Web Analytics | Welcome Note l Course Structure
8:01mins
Introduction to Analytics | Why is it important?
14:52mins
Terminologies: The sphere of Analytics
12:32mins
How Google Analytics works ?
8:57mins
Installing Google Analytics
5:54mins
Google Analytics Dashboard
7:10mins
Acquisition Overview
8:58mins
Audience Overview Part 01
11:27mins
Audience Overview Part 02
6:19mins
Social Media Analytics
9:13mins
Measurement Models
11:03mins
Case Study: How Panasonic used Analytics 360 to Improve its Advertising ROI by 30%
11:13mins