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Overview
Lesson 1 of 15 • 5 upvotes • 11:06mins
Pooja Talapatra
This lesson is about what Promotion is and the concept of a communication mix: the steps of approaching promotion has also been elaborated.
Promotions: An Important Part of Marketing Mix
15 lessons • 2h 29m
1
Overview
11:06mins
2
Ways of Promotion
11:19mins
3
Advertisements
12:54mins
4
Sales Promotion
8:02mins
5
Events and Experiences
11:43mins
6
Mobile Marketing
8:21mins
7
Social Media
7:13mins
8
Direct Selling Process
10:15mins
9
Managing Personal Communication: Direct Marketing
9:17mins
10
Database Marketing
7:55mins
11
Introduction to Digital Marketing
8:17mins
12
What is Online Marketing: Subdivisions
7:56mins
13
Kinds of Modern Marketing
11:19mins
14
Revision
14:16mins
15
Last lap of the course: Examples
10:01mins
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