CHARACTERISTICS OF RESEARCH
It is a scientific investigation. Research (re-search) means to "search again It connotes patient study and scientific investigation.l t develops concepts and the theories One reason for conducting research is to develop and evaluate concepts and the theories It is solution oriented and directed towards the solution of a problem It determines the relation between two or more variables.
Research emphasizes to the development of theories, concept, principles and generalization that are helpful in predicting future occurrences. Research is replicable. The design, procedures and result of scientific research should be replicable so that any person other than researcher may assess the validity of research Research requires that researchers have full know edge of the problem under the study
masters in Communication Studies, Bachelor in Education, Diploma in Banking and Finance, cleared ugc net and mh- slet in journalism and mass