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100 Must Follow Techniques for SEO - Part 11 - Technical SEO 1
Lesson 35 of 35 • 2 upvotes • 13:03mins
Avik Bal
Could not share everything due to video length limits. Hope this note helps. Characteristics of a good meta des: 1. Check the option if you find Google adding the publish date to your articles. 2. It should be around 135 to 160 characters 3. It should be actionable, in an active voice. 4. It should include a call-to-action eg. Invitations like learn more, Get it now, Try for free etc. 5. It could contain structured content. If you have a product for f.i. the tech-savvy, focussing on technical specs of the product could be a good idea. Manufacturer, SKU, price, things like that. 6. It should match the content. This is important. If Google finds the meta descriptions that trick the visitor into clicking. It might even penalize the site that created the meta description. Next to that, it will probably increase bounce rate and is a bad idea just for that. 7. It should contain the focus keyword. If the search keyword matches text in the meta description, Google will be more inclined to use that meta description and highlight it in the search results. 8. The meta description should be unique. Visit Google Webmaster Tools > HTML Improvements or use Screaming Frog SEO Spider to check for duplicate meta descriptions
SEO: Ranking in the 1st page of Google organically
35 lessons • 6h 53m
1
Overview: Search Engine Optimisation and Keyword Research
13:36mins
2
What is SEO (Search Engine Optimisation)?
9:09mins
3
How Algorithm Updates Impacts SEO ?
9:21mins
4
How Search Works?
12:02mins
5
Types of SEO: On Page, Off Page
12:04mins
6
Types of SEO Techniques - Black Hat SEO
14:04mins
7
Off Page SEO Techniques: Introduction
12:27mins
8
On Page SEO Techniques - Part 1
8:48mins
9
On Page SEO Techniques - Part 2
14:25mins
10
Introduction to WordPress SEO
7:29mins
11
Wordpress SEO: Installing Yoast SEO Plugin
10:08mins
12
WordPress SEO: Individual Post Content Optimization
14:13mins
13
WordPress SEO: Yoast Features - Part 1
14:02mins
14
WordPress SEO: Yoast Features - Part 2
12:11mins
15
WordPress SEO: Yoast Features - Part 3
11:01mins
16
Google Algorithm Updates You must Know
11:03mins
17
Semantic SEO : Contextual Search Strategy
14:02mins
18
What shall you do for Semantic SEO?
12:02mins
19
Wikipedia Page for SEO
12:04mins
20
Creating our Brand/Company Page in Wikipedia
14:01mins
21
Reality and Myths of SEO - Part 1
13:09mins
22
Reality and Myths of SEO - Part 2
11:08mins
23
Reality and Myths of SEO - Part 3
12:00mins
24
Reality and Myths of SEO - Part 4
13:40mins
25
100 Must Follow Techniques for SEO - Part 1 (keywords)
13:41mins
26
100 Must Follow Techniques for SEO - Part 2 (keywords)
10:04mins
27
100 Must Follow Techniques for SEO - Part 3 (Link Building)
11:01mins
28
100 Must Follow Techniques for SEO - Part 4 (Link Building)
11:39mins
29
100 Must Follow Techniques for SEO - Part 5 (Link Building)
11:31mins
30
100 Must Follow Techniques for SEO - Part 6 (Content) .
11:01mins
31
100 Must Follow Techniques for SEO - Part 7 (Content Spamming)
10:40mins
32
100 Must Follow Techniques for SEO - Part 8 (Link Spamming)
14:59mins
33
100 Must Follow Techniques for SEO - Part 9 (Meta Tags)
9:22mins
34
100 Must Follow Techniques for SEO - Part 10 - Multimedia SEO
7:50mins
35
100 Must Follow Techniques for SEO - Part 11 - Technical SEO 1
13:03mins
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