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Previous year MCQ's (Part 1)
Lesson 30 of 38 • 3 upvotes • 12:09mins
Shreya
This lesson deals with previous year questions of marketing management.
(Hindi) Important Topics of Marketing Management: NTA-UGC NET
38 lessons • 6h 15m
1
Overview of the course (in Hindi)
0:46mins
2
Marketing concepts (in Hindi)
10:40mins
3
Marketing Mix (in Hindi)
12:52mins
4
Consumer Behavior (in Hindi)
12:07mins
5
Product concept (in Hindi)
11:18mins
6
Product concept (Part 2) (in Hindi)
12:14mins
7
Development of new product
11:10mins
8
New product development (Part 2)
10:10mins
9
Product life cycle
12:01mins
10
Market segmentation
11:50mins
11
Segmentation,targeting, positioning
11:42mins
12
Segmentation, targeting, positioning (Part2)
12:47mins
13
Pricing decisions
7:21mins
14
Pricing decisions (Part 2)
11:44mins
15
Pricing strategies
11:47mins
16
Porter's 5 Forces Model
12:05mins
17
Promotion
10:17mins
18
Promotion Mix- Advertising
12:10mins
19
Advertising - Importance
11:40mins
20
Advertising- criticism and media
11:48mins
21
Personal selling
11:03mins
22
Sales promotion
11:43mins
23
Non store marketing
5:08mins
24
Customer retention
6:27mins
25
Different aspects of marketing
10:08mins
26
Different aspects of marketing (2)
10:20mins
27
Different aspects of marketing (3)
7:21mins
28
Different aspects of marketing
6:32mins
29
Different aspects of marketing (5)
5:30mins
30
Previous year MCQ's (Part 1)
12:09mins
31
Previous year MCQ's (Part 2)
10:12mins
32
Previous year MCQ's
8:24mins
33
Previous year MCQ's
4:50mins
34
All about product
10:21mins
35
Types of need , demand states , 7c's compass model and what is marketed?
10:44mins
36
Value creation, 5 adopters and Ansoff matrix .
8:48mins
37
Red ocean and blue ocean strategy and the power of unlimited strategy.
6:00mins
38
Cannibalisation, The Buyer's Black Box and Selling Theories.
10:46mins
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