Lesson 4 of 12 • 7 upvotes • 8:05mins

This topic talks about the different contractual modes of entry in the overseas markets. If a firm lacks financial resources and is risk averse, then contractual modes of entry are best suited for a firm to expand their business overseas. So let's discuss Licensing, Franchising, Management Contracts and turnkey projects.
12 lessons • 2h 5m
Course Overview
2:54mins
International Business and Globalisation
12:19mins
Global Business Environment
8:44mins
Contractual Modes of Entry
8:05mins
Investment Related Modes of Entry
9:08mins
Traditional Trade Theories
11:19mins
Modern theories of Trade
7:42mins
Tariff and Non-Tariff barriers
14:29mins
Balance of Payments
13:42mins
Regional Economic Integration
12:30mins
Foreign Direct Investment
14:05mins
World Trade Organization
10:39mins