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Brand Loyalty
Lesson 10 of 31 • 39 upvotes • 10:14mins
Shagun Gupta
(Hindi) Crash Course on Consumer Behaviour with MCQ's - NTA-UGC NET
31 lessons • 5h 53m
1
Theory of Consumer Behaviour (in Hindi)
12:55mins
2
Traditional Model of Consumer Behaviour (in Hindi)
9:29mins
3
Contemporary Model of Consumer Behaviour (Part-1) (in Hindi)
11:08mins
4
Contemporary Model of Consumer Behaviour (Part-2) (in Hindi)
10:30mins
5
Brand Management-Role of Brands (in Hindi)
10:24mins
6
Brand Equity and Equity Models
14:46mins
7
Developing a Branding Strategy
9:40mins
8
Brand Name Decisions
10:36mins
9
Brand Extensions
12:18mins
10
Brand Loyalty
10:14mins
11
Logistics and Supply Chain Management
11:15mins
12
Drivers of Supply Chain Management
11:32mins
13
Value Creation in Supply Chain Management
11:32mins
14
Supply Chain Design
9:14mins
15
Designing and Managing Sales Force
11:51mins
16
Personal Selling
12:42mins
17
Service Marketing
12:54mins
18
Managing Service Quality and Brands
12:56mins
19
Marketing Strategies of Service Firms
9:42mins
20
Relationship Building and its Strategies
13:30mins
21
Customer Values and Process
13:24mins
22
Retail Marketing
10:20mins
23
Recent Trends in Retail Marketing in India
12:18mins
24
Types of Retail Outlets
10:46mins
25
Concept of E-Marketing
11:00mins
26
Direct Marketing
10:49mins
27
Digital Marketing
12:30mins
28
Green Marketing
10:56mins
29
International Marketing
12:15mins
30
Entry Mode decisions in International Marketing
12:18mins
31
Planning Marketing Mix for International Markets
7:32mins
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