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The climate of India makes it a breeding ground for mosquitoes. Over the years, many efforts have been taken to eliminate conditions that help mosquitoes grow. It is not possible to eliminate mosquitoes from the country. That’s where mosquito repellents come into the picture. The mosquito repellent market in India is estimated to be more than Rs 3 billion. As Indians continue to receive education on the diseases spread through mosquitoes, the repellent market sees a healthy rise. The urban areas are switching from coils to sprays. On the other hand, the rural population is a booming market for mosquito coils. Personal mosquito repellent is popular with families with children. Mosquito repellents are sold in many forms, from creams and sprays to oils and patches.
Diseases Caused by Mosquitoes
Malaria: It is a deadly human disease spread by female anopheles.
Dengue: It is a viral disease transmitted by Culex or Aedes mosquito.
Yellow Fever: Transmitted by the Aedes mosquito, this disease is limited to South America and Africa.
Major Players of Mosquito Repellent Market in India
India has many major and minor mosquito repellent companies such as Reckitt Benckiser, Jyothy Laboratories, S C Johnson, and Tainwala Chemicals. Let’s look at some major players in the mosquito repellent market in India.
Reckitt Benckiser: Reckitt Benckiser is a consumer goods company famous for Mortein, a common name in many Indian households. Mortein coils and vaporisers contain Allethrin and Resmethrin, synthetic compounds used in insecticides. It started as an Australian brand by J. Hagemann in the 1870s. Now it is widely popular in all parts of India, New Zealand, Fiji and Comoros. The famous Louie the Fly, an animated housefly, was recently relaunched as Louie the mosquito for the Indian market.
Jyothy Laboratories: Established on January 15, 1992, the company is famous for manufacturing and marketing household insecticide products. The most popular product of this company in the insecticide field is Maxo. It is a popular mosquito repellent in the Indian market. Both coils and vaporisers hold a significant position in the Indian mosquito repellent market.
Godrej Sara Lee: It is a 15-year-old joint venture between Indian FMCG Major Godrej and Sara Lee and is known for one of the most selling mosquito repellents, Good Knight. The products are reported to be completely natural with plant-based ingredients such as Citronella and Eucalyptus oil. Good Knight is available as coils, vaporisers and also as fabric roll-ons.
S C Johnson: The famous All Out, remembered by most Indians for an advertisement showing a vaporiser eating mosquitoes, is a product manufactured and sold by S C Johnson. The chemical composition of All-Out includes Transfluthrin, Perfume, Propellant, LPG and Solvent Hydrocarbon solvent.
Balsara Hygiene: The most famous product of Balsara Hygiene, now a part of Dabur, is Odomos, a product more than three decades old. While the brand was sold in the form of a mosquito repellent cream for years, today, Odomos is sold as cream, fabric roll-on, spray, gel, and lotion.
According to their market shares, the leading producer of insect repellents is Good Knight, followed by Mortein. Mortein has the largest market for coils, followed by Godrej Sara Lee’s Jet and Good Knight. All Out is the leading brand for mosquito repellent vaporisers, followed by Good Knight.
Ingredients in Mosquito Repellents
The most effective products for mosquito repellents used are as follows:
DEET (N,N-diethyl-meta-toluamide): It is a highly effective insect repellent used since 1957. A 50% concentration of DEET can keep mosquitoes away for almost 4 hours. However, only 30% is enough in the case of children. However, it is necessary to use it with special care, especially for children. Ingestion might be dangerous to health.
IR-3535: Being a non-DEET product, it protects against mosquitoes, biting flies and deer ticks.
Picaridin: Commonly known as KBR 3023, it provides long-lasting protection against mosquitoes. It is odourless and does not cause skin irritation.
Permethrin: It is not applied on the skin but on clothes. It is proven effective for almost two weeks, even after several washes. Thus, it is an effective measure for protection against mosquitoes without any skin irritation.
Conclusion
Due to inadequate management of waste and stagnant water in certain regions of India, they act as the breeding grounds for mosquitoes. These mosquitoes act as the carrier of many pathogens causing severe diseases such as dengue, malaria and elephantiasis. Therefore, the Indian mosquito repellent market is a broad area for the manufacturing of different plant-based and artificial mosquito repellents. These repellents are in the form of vaporisers, coils, creams, oils or roll-ons. India has many major and minor mosquito repellent companies in the market, such as Reckitt Benckiser, Jyothi Laboratories, S C Johnson, Tainwala Chemicals etc.
