I am a Digital Marketing expert with 1.5+ years of experience in managing some of the biggest e-commerce clients in India.

Chaitanya K

You will be learning basics of Digital Marketing and how to go live with paid on Google Search (SEM).

English

Introduction to Digital Marketing - Google

In this course you will learn basics of Digital Marketing. The channels that are available online to advertise and briefly touch what are the bidding strategies.

Basics of Digital Marketing

General Metrics in Digital Marketing

Bruef understanding of different campaigns on Google and overview of keyword bidding.

Understanding of SEM Campaigns and Account Structure Overview

A brief overview on Device Targeting and Quality score.

Lessons

5 lessons • 56m

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Basics of Digital Marketing

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General Metrics in Digital Marketing

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Understanding of SEM Campaigns and Account Structure Overview

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Different Devices and a Brief Overview of Quality Score

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Location Targeting and it's Importance