Complete Course on (Unit 8) Marketing Management - UGC NET Dec 2023
English
Complete Course on (Unit 8) Marketing Management - UGC NET Dec 2023
Vodnala Shivalingam
In this course, educator Shivalingam Vodnala will cover all the detailed concepts under Unit 8: Marketing Management (MM). This course will be helpful to the aspirants preparing for the NTA-UGC NET Exams. Learne... Read more
Ended on Jul 31
Jul 11 - Jul 31, 2023
17 lessons
1 quiz
0 practices
0 questions by educators
Week 1
Jul 10 - 16
5 lessons
Jul
11
Concept and Approaches of Marketing
Lesson 1 • Jul 11 • 1h 30m
Jul
12
Marketing Channels
Lesson 2 • Jul 12 • 1h 25m
Jul
13
Product Decisions
Lesson 3 • Jul 13 • 1h 30m
Jul
14
Doubt Clearing Session
Lesson 4 • Jul 14 • 1h 31m
Jul
15
Fundamentals of Marketing Mgmt
Lesson 5 • Jul 15 • 1h 30m
Week 2
Jul 17 - 23
5 lessons
Jul
17
Pricing Decisions
Lesson 6 • Jul 17 • 1h 24m
Jul
18
Promotion and Distribution Decisions
Lesson 7 • Jul 18 • 1h 31m
Jul
19
Conflict and Competition
Lesson 8 • Jul 19 • 1h 29m
Jul
20
Service Marketing
Lesson 9 • Jul 20 • 1h 27m
Jul
21
Doubt Clearing Session
Lesson 10 • Jul 21 • 1h 33m
Week 3
Jul 24 - 30
5 lessons
Jul
24
Segmentation, Targeting, and Positioning
Lesson 11 • Jul 24 • 1h 30m
Jul
25
E-Commerce and M-Commerce
Class was cancelled by the Educator
Jul
26
Strategic Marketing Planning
Lesson 13 • Jul 26 • 1h 31m
Jul
27
Analyzing Consumer Markets
Lesson 14 • Jul 27 • 1h 32m
Jul
28
Doubt Clearing Session
Lesson 15 • Jul 28 • 1h 33m