Complete Course on Management
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Complete Course on Management
Richa Singh
In this course, Richa Singh will discuss most important units of management with detailed explanation. This course will be helpful for aspirants preparing for NTA-UGC NET exams. This course will be covered in En... Read more
Ended on Oct 14
Jul 14 - Oct 14, 2021
60 lessons
0 practices
0 questions by educators
Demo classes
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Week 1
Jul 12 - 18
3 lessons
Jul
14
Introduction and Syllabus Discussion to Marketing Management
Lesson 1 • Jul 14 • 58m
Jul
15
Concept, Orientation and Trends and Tasks
Lesson 2 • Jul 15 • 54m
Jul
16
Segmentation, Targeting & Positioning - I
Lesson 3 • Jul 16 • 57m
Week 2
Jul 19 - 25
4 lessons
Jul
19
Segmentation: Market Segmentation & Geographic Segmentation
Lesson 4 • Jul 19 • 1h
Jul
20
Market Targeting & Positioning, and Problem Solving
Lesson 5 • Jul 20 • 59m
Jul
21
Pricing: Factors, Steps, Strategies, Promoters & Demand Orientation
Lesson 6 • Jul 21 • 56m
Jul
23
Product and Pricing Decision - II
Lesson 7 • Jul 23 • 54m
Week 3
Jul 26 - Aug 1
4 lessons
Jul
26
Integrated Marketing Communication: Model, Strategy, and Designing
Lesson 8 • Jul 26 • 1h
Jul
27
Mass Communication: Advertising, Developing & Types of Media
Lesson 9 • Jul 27 • 1h
Jul
28
Integrated Marketing Communication: Designing & Channel Decision
Lesson 10 • Jul 28 • 56m
Jul
30
Consumer Behaviour: Definition, Buying Process, Types & Model
Lesson 11 • Jul 30 • 56m