Detailed Course on Marketing Management- NET/ JRF June 2024

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Detailed Course on Marketing Management- NET/ JRF June 2024

Niharika Bhagtani

In this course, Niharika Bhagtani will cover full course of Marketing Management. The course includes 13 sessions of 90 minutes each. All the important topics will be discussed in detail and would be helpful for... Read more
Ended on Mar 29

Mar 11 - Mar 29, 2024

13 lessons
0 practices

0 questions by educators

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General Paper on Teaching
Congratulations! Let's Chart the Next Steps
18th Oct • 1h 15m

Week 1

Mar 11 - 17

5 lessons

Mar

11

Marketing: Concept & Approaches

Lesson 1  •  Mar 11  •  1h 31m

Mar

12

Types of Demand and Needs

Lesson 2  •  Mar 12  •  1h 34m

Mar

13

Product Decisions

Lesson 3  •  Mar 13  •  1h 30m

Mar

14

Pricing Decisions

Lesson 4  •  Mar 14  •  1h 31m

Mar

15

Doubt Clearing Session

Lesson 5  •  Mar 15  •  1h 33m

Week 2

Mar 18 - 24

5 lessons

Mar

18

Promotion Decisions

Lesson 6  •  Mar 18  •  1h 35m

Mar

19

Strategic Marketing Planning

Lesson 7  •  Mar 19  •  1h 32m

Mar

20

Distribution Decisions

Lesson 8  •  Mar 20  •  1h 36m

Mar

21

Market segmentation, Targeting and Positioning

Lesson 9  •  Mar 21  •  1h 37m

Mar

22

Doubt Clearing Session

Lesson 10  •  Mar 22  •  1h 32m

Week 3

Mar 25 - 31

3 lessons

Mar

25

Consumer Buying Behaviour

Lesson 11  •  Mar 25  •  1h 31m

Mar

28

Logistics management

Lesson 12  •  Mar 28  •  1h 36m

Mar

29

Trends in Marketing & Doubt Clearing Session

Lesson 13  •  Mar 29  •  1h 59m

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