Business Management: Introduction
Quick practice
Question 1 of 4
In the study of Perception, what occurs when a person's general impression of an individual (e.g., "they are friendly") influences their evaluation of that individual's specific traits (e.g., "they are also a hard worker")?
Selective Perception: Interpreting what one sees based on one's own interests and background.
Contrast Effect: Judging a person by comparing them with others recently encountered.
Stereotyping: Judging someone on the basis of one's perception of the group to which that person belongs.
Halo Effect: Drawing a general impression about an individual based on a single characteristic.
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